Our Experience - Your Safety

Besides keeping you posted on our progress with our production, we also see our obligation to keep you posted on home fire safety. As it happens, being in October, which is recognized as National Fire Protection Month, I have to very important items to share.

Thanks to Congress and their attempts to manipulate our lives, (for a change!) we now turn back our clocks to revert to Standard Time at 2:00 AM on the first Sunday of November. With that, there has been a strong push by the NFPA (National Fire Protection Association), fire departments, and other safety organizations, to associate changing our clocks as a reminder to change the batteries in our smoke detectors.("Change Your Clocks-Change Your Batteries") If you live in a private home, most often the choice of whether there are smoke detectors in your home, and where they are located, are up to you. There is no dearth of sources to help you learn where to place your smoke detectors. You can even take a short trip to your local fire house and ask them for their suggestions. Not only will you get excellent information, but you also add a bond and very well, could start a friendship with these wonderful men and women who put their lives on the line every day to protect you and your family.

Recently though, NBC Night News ran a very interesting and important story about the two different types of smoke detectors on the market and how each one works. What makes this story stand out, is that the difference in how they work just might make a difference in whether or not someone survives a smoldering fire in their home. 

It is important to note the both detectors work, as long as the battery is installed properly and it is mounted in an appropriate locations as advocated by the many safety organizations, and even the manufacturers, on their instruction/installation sheet. 

The safest "victim" is an educated victim. Just like reading the emergency exit and safety card on an airliner, it is very important that you know how your smoke detector works optimally. So I urge you to visit this link, http://dai.ly/QdwFgm and watch the report. Then, make it your business to assure that:

1. You have working smoke detectors in your home.

2. You have a fresh battery in your smoke detector. Live by the safety promotion: "Change Your Clocks-Change Your Batteries"

3. If you cannot afford a smoke detector, drop in at your local firehouse. Not only with they most likely provide you with at least one free detector, they will mostly likely volunteer to come your home and install it correctly for you!

4. Have an emergency exit plan for your home! Don't rely on your front door or your garage door. Your children have probably learned the "E.D.I.T.H. - Exit Drills in the Home," at their schools. Review it with them and make sure you set up a safe place where everyone will meet after evacuating your home.
5. If you live in a multi-story home, evacuation ladders are available at reasonable costs. For most, there is no installation at all. They hook on the window sill and have stand-offs to make it easier to climb down the rungs. Both both two and three-story versions are available.

6. In the event of a fire or emergency:

     ***** CALL 911 FIRST!!! CALL 911 FIRST!!! CALL 911 FIRST!!!

   ***** EVACUATE YOUR HOME! DO NOT WASTE TIME BY TRYING TO COLLECT ITEMS. TIME IS OF THE ESSENCE! YOUR LIFE IS NOT WORTH THE MEMENTOS YOU MAY TRY TO RETRIEVE!

     ***** GATHER WITH YOUR FAMILY AT YOUR SAFE MEETING PLACE. 

How does that old proverb go? "An ounce of prevention is with a pound of cure!"

And on a personal note, I just learned that we at Dalmatian Productions, Inc. must bid a fond farewell to our partner and good friend, Joel Connable. Joel has been a vital member of the "resurrected" DalmatProd and was great to work with. His experience as a NYC paramedic, a volunteer firefighter, as well as a television news report and anchor, made him an integral member of the team. If you live in the Northwest, Joel is heading for Seattle and KOMO-TV. We wish him and his fiance, as well as his lovable dog, Lola, safe travels and a wonderful new life in Seattle.

Time Passed..Changes Happen

September 19, 2012

It's difficult to believe that four months have passed since our last post. There are two reasons why that occurred:

1. Life became quite busy

2. Several positive developments have only recent happened.

I'll not bore you with the details of Number 1. But let me tell you about Number 2. Several weeks back, I was reading Firehouse(R) Magazine and as I looked through the pages, I realized that this magazine represented our target audience. So I decided to write a "Letter to the Editor" about the fact that the the fire service has been seriously ignored by the networks who proffer what they call, "reality" TV. 
Having been working a good number of years to sell a show, most of these networks had no interest in the "reality" of the fire service. So, I thought it might be better to change our approach. What if instead of just taking a show to the network, what if we brought both viewers and corporate partners to back us up?
Keeping this in mind, I wrote a "letter to the editor" of Firehouse(R) magazine and discussed how the public's view of the fire service has evolved since the tragedy of 9/11. At that time, we were the "heroes" for all. All around the country, people finally began to appreciate the local department. As time passed, so did their appreciation. Then the economy almost bottomed out and now, municipalities, villages, counties, etc. had to cut their budgets and one of the first places they looked were either at the unions and their benefits or in volunteer departments, their equipment purchases. Suddenly, the fire service was an easy target. My letter called for the support, not money, from the industry.
The letter was published in a special, two-page layout. I was truly surprised and am very grateful  to the magazine for doing so. Within just a couple of days of receiving my issue just under two weeks ago,  I started to receive emails from numerous departments and over this weekend, I received our first corporate interest.
Now, just today, after conducting services for the High Holidays for a wonderful, small congregation in Wisconsin, where I spoke about the fire/service, a congregant came up to introduce herself and told me that her family company contributes to the industry, making hose couplings and custom lengths, as well as hose testing. Now that's what I call a stroke of luck. We exchanged business cards and plan on being in touch during the coming week. 
I'll take it a sign of progress and hope you will too. If you are a member of the fire/rescue service, please visit our web site, www.dalmatianproductions.tv and drop us a line.
Thanks for dropping by!

Changing Landscapes of Television....

 

Unless you've been hiding within the confines of an old cathode-ray tube (that's a non-flat screen TV), for the last ten years or so, you have seen your viewing choices undergo a rare scientific occurrence. The number of accessible channels as exploded into hundreds, while the types of programming have imploded into one form of another of news, procedural drama, or reality. OK, especially reality! From racing around the world, choosing a spouse in eight weeks, fishing with your fingers, and being arrested for drinking in public while wearing half a woman's ballet leotard, to eating bugs in the dark, erecting an oil well, gold miners, coal miners,driving on ice, or chopping down a tree, your local TV magazine is bloated with mostly debasing, loathsome, and gross, reality programming.

If you've read this blog before, you are aware of the fact that we have been working for several years to bring the one type of reality show to the viewing public. It is a show that tells the real story of the fire-rescue service. Yet, as excited as the networks are, to air the type of shows alluded to in the above paragraph, they are just as adamantly opposed to airing any show that deals with the fire-rescue service.

Numerous programs highlight, police, lifeguards, pilots, boat captains, etc. Yet, not a single one has or does focus on the brave men and women who protect every single member, not only of the viewing audience, but of the producers and network execs, themselves! Just imagine, if you will, if but one of those execs has a true emergency, places a call to 9-1-1, and there is a delay in response by their local emergency agency. Now then, I could guaranty you, that a "reality" program would soon follow. Recently announced by NBC-Universal (a division of Comcast) is the "green light" for Dick Wolf's new show, "Chicago Fire." However, before you get your hopes up, Wolf, who is the creator of such cop hits as, "Law & Order" and "Law & Order: SVU," has created a procedural drama about the Chicago Fire Department. If it turns out to be anything like previous dramatic attempts such as, "Rescue Me," (Fox) and "Third Watch," (oops, NBC, again!), the rank and file will quickly lose interest in trumped up storylines and incongruous TV situations.

Until most recently, I too, had lost interest in our show. This was the second time we had worked so hard to bring this type of show to broadcast. Yet, I felt there had to be something I was missing. Some aspect that I could use to alter the show somewhat, without losing its identity. And several weeks ago, I came up with the concept. Instead of trying to sell a weekly show, what about writing a six-hour documentary? It would have a two-hour premier, followed by five nights (subsequent or weekly) of one-hour each. Long enough to cover the material, short enough to maintain interest, ratings, and financial backing. So, I re-wrote the treatment to change the title and reflect the new ideas and subject behind the program. But where should I go with it now? There are not a lot of networks that air non-salacious reality documentaries. Thanks to a friend of mine, I may have finally found a friendly ear.

This gentleman is a well-known and well-experienced documentary filmmaker. Coincidentally, he is currently working one a program to mark the upcoming eleventh anniversary of the 9-11 tragedy. My friend told him about our project in scant detail, but it was enough to pique his interest and that news was enough to pique mine. Though he and I haven't spoken yet, as of Monday, he advised my friend that he is anxious to speak with me about the concept and see where it leads.

No, there are no contracts, promises or guaranties...yet! However, at least, some is willing to listen...finally.

The Tough Road Ahead...

One of my relatives recently asked me, "Why are you writing this blog? Does anybody really read it?"

I thought for a moment, (perhaps so I wouldn't bite her head off) and replied, "Because it's about the fire/rescue service. That's important to me and I hope it's important enough to my friends on Facebook and the followers on Twitter, because it's important to me and all most every other firefighter out there."

"Oh," was her sole reaction, as she turned and walked away.

I don't know why I was thinking about that little episode today, but as I did, it appeared to me that her reaction is symbolic of the general public's reaction to the fire/rescue service today in 2011. Unless you're a volunteer in a relatively small community, most of the residents you protect are better acquainted with their exterminator than they are with you, the person who just might save their life! However, that's not to say that your residents don't know about you!

If you're in a career or combo department, there's every chance that the paid crews are members of the IAFF, and rightfully so. However, whether your union initials are "IAFF" or "UAW", your residents pronounce those initials as "U-N-I-O-N." And to them "U-N-I-O-N" means money out of their pockets through their taxes, fire access fees, etc. Because as we all know, firefighters get paid for doing very little. We sit around the firehouse 95% of the time and occasionally respond to an alarm. And for that little amount of work your salary (which is also too high, to them) is augmented by this huge pension you're accumulating, so that you can retire in your mid-to-late 40's, receive a juicy pension, and then work in a new profession. You'll be living in the high class at their expense. Never mind that besides working your shifts, you work another full-time job and/or grab as many overtime shifts as possible, all just to make your mortgage payment each month. Oh, and your wife is working two jobs, as well.

Yet, no matter how many times those bells ring during the middle of the night, you're up out of your bunk and on the wagon, rescue, or truck, to answer the alarm. And you never know what that alarm is going to bring to you.

Thus, your section of the "tough road ahead," from the title of today's posting, is that every member of your department must do whatever it takes to convince your government officials and the public, that we earn every penny of our salaries and pensions. And to remind them that we NEVER say NO to answering an alarm. No strikes, no "sick-outs;" we answer every alarm. When they dial 9-1-1, they know that we will show up as quickly as safety allows. We will care for them and their property. We will comfort them. We will assist them. This is who we are and what we do.

Now, if you're a member in a combo or volunteer department, your road is going to be just as difficult, if not even more so. And that's because beside your dependence on your municipality's funding, your department cannot and will not function without increasing the number of volunteers that will serve your department and your community. In a volunteer department, we must invest our time in successful recruitment and fund raising campaigns. We must take both of these responsibilities seriously, or we face the dangers of being under-staffed and ill-equipped.

Very few volunteer departments receive enough funding through their municipal tax base. That money may be augmented by insurance taxes, i.e. New York State's "Foreign Fire Tax," which mandates that any foreign or alien insurance company that writes fire insurance in New York State, must contribute 2% of the fire premiums written on property located in NYS to be distributed to the fire departments and fire districts statewide, or other types of assessments. More importantly, a lot of the necessary additional funding comes from fund-raising projects run by the departments, from direct-mail campaigns, to annual carnivals, barbecues, etc.

Yet, without enough volunteers, all the money in the world will not make a difference. And those recruitment efforts are also facing difficult, uphill battles. In this economy, the person who used to work one job, is now working two, as is their spouse. The kids are are more involved today in extra-curricular activities than ever before and the family depends on carpools to shuttle those children. And for the family where a parent or parents are unemployed, they need to spend almost every waking minute seeking employment. Who has time to respond when that siren goes off?

Listen, it's up to us. No one is going to "sell" us to the public better than we can do it ourselves. However, to do so, the first thing we have to do is stop feeling sorry for ourselves. Yes, both of these situations stink. We can either bury our collective heads in the sand and wallow in the muck and mire of the situation, or we can task ourselves to rise above the negativity and educate the public about who we really are. How hard we work each and every shift or on each and every call. We all know that the simplest of calls have resulted in the ultimate price being paid.

Be positive, be strong and remember, 343 of our brothers will always have our backs.

Till next time...

Where Were You...?

The summer of 2001 was turning out to be a very successful one, both on a professional and personal level. My wife had qualified for for a teacher's scholarship for a trip to Israel and we decided if she was going to go, well, I had to find a way to do so, as well. We have family that live outside of the city of Haifa, as well as friends living in the greater Tel Aviv area, and this would be the perfect opportunity to see them all.  From a professional standpoint, we had just released the pilot episode of "America's Heroes: The Men & Women of Fire Rescue," which was being marketed internationally. 


With a few phone calls, I was in touch with the office for the American Magen David office in Illinois, which pulled some strings and booked me an interview with the Director General of Israel's EMS service, Magen David Adom, as well as permission to ride with several units from Jerusalem south to Ashkelon, on Israel western coast on the Mediterranean. Additionally, my dearly departed friend, Todd Miller, made arrangements for me to speak with a major producer on one of Israel's national networks.After spending about five days with our relatives in the northern part of the country, my wife and I went our separate ways, her to her teacher's program and me to my ride-alongs.


My meeting with the Israeli producer went very well. He loved the framework of our show and asked me if I could return to Israel after the High Holidays of 2001, to help him produce an Israeli version of our show. We set-up some tentative dates and programming ideas and left our meeting, both looking forward to the following Fall.


Upon my return to our office in August, I received a phone call from a good friend explaining that a leading talk show based in New York City, wanted to produce a segment for National Fire Prevention Month in October, that would feature young children and a quick fire education, yet fun, TV spot, as the host of the show was deeply enamored with the fire-rescue service both in New York City and nationally. I tried backing off, but he wouldn't hear of it, since he knew of my background in education, plus he was a very important supporter of our show and web site.


I wrote up a quick treatment for a segment with children 8-10, plus a national fire-prevention mascot, fire-equipment and several firefighters. I sent if off to my contact who was brokering the deal to see what would come of my ideas.We shot a few faxes and email back and forth, fine-tuning the segment, until we both felt it was as good as it could be. I sat back and waited to see what might happen.


On Friday, September 7, 2001, I received a phone call from the broker, ho advised me that the segment had been reviewed by several of the show's producers and they liked it a lot. They too, had a couple of ideas, but felt it was clear enough to meet the host's desires. They would be presenting to her at the following Tuesday's staff meeting at 9:00AM at the studio and would get back to me.


I was on "pins and needles" that weekend, because this would give both our company and our show a big push for the domestic, US television markets. But life rolled on, past the weekend, past Monday, then into Tuesday.


A close friend and I shared our office space in Ft. Lauderdale. He had seen many of the video submissions we had received from dozens of fire departments around the country and as we watched them together, I would teach him some of the signs that firefighters look for at an incident scene. One of those was the color of smoke. Dark, black smoke indicated strong fire and burning; colored smoke often indicated chemical or hazardous materials involvement, and grayish smoke was often a mixture of smoke and steam and was a sign that firefighters were putting water on whatever was burning.


On Tuesday morning, I was sitting at my desk going through my email, with my scanner running in the background. Suddenly, I heard a Ft. Lauderdale Fire Department unit mention that something had happened in Manhattan, a "10-75, All Hands" alarm. Turning to the Internet, I tried to get on to a great web site (www.thebravest.com) that broadcast the FDNY radio channels. But each time I tried to log in, up popped a message saying the site could not be accessed. And the chatter on the scanner had been kicked up a couple of notches as more details became available. 


I went into my editing room and rolled one of our 25-inch monitors out to the main office area, hooked up a jury-rigged antenna and tuned to the first station I could find. That's when we saw the beginning of the worst terrorist attack in the history of the United States. As we watched, we saw, live, as the second plane hit the South Tower. We l,looked at each other, both realizing what was happening on our soil, not some unknown locale in the Middle East. My friend asked me how did I think the fire service would douse the fires burning in the two buildings. I told him, "They can't." Then, of course, we heard about the Pentagon and Shanksville.I 


We watched for a while, then I had to start answering phone calls from around the country. I was back in the editing room a few minutes later when he yelled out to me, "Steve, come here and look! They're getting water or foam or something on the flames, because the smoke is turning from black to gray!"





Riveted, I sat there watching the scenes unfold before us. I let the telephone ring and go to voicemail. We didn't utter a word to each other. We just sat there silently, letting the tears stream down our faces.And I knew right then and there that fate was not taking me to New York or to Israel. It would keep me in Ft. Lauderdale, doing what I could, in my own small way, to help our country come together in mourning and grief.


Shortly after the North Tower fell, I left the office and headed over to the local blood bank office in my home community, not only to donate my blood, but I felt certain that I was the first of hundreds who would arrive that day. As life would have it, I worked at that blood bank for three straight days, until it was announced that there was absolutely no hope for, or need of blood, for survivors.


Where were you?

And Her Name Was Irene...

As a Florida resident for the last 19 years and having experienced both Hurricane Andrew and Hurricane Wilma, many of my co-residents considered ourselves quite lucky that we did not have to experience a full-on encounter with Hurricane Irene. However, what was lucky for us proved to be terribly tragic for those living from North Carolina up through Vermont.

Over 40 deaths have been reported to date. Damages are so high that Irene has been placed in the Top-10 most expensive natural disasters in recorded U.S. history. I grew up outside of Boston, MA and can remember preparing and then experiencing a couple of hurricanes, as well as numerous blizzards and nor'easters. However, nothing I experience in my first 22 years bore any resemblance to what Hurricane/Tropical Storm Irene brought to the northeast.

The loss of life of just one person is one too many in any one's book, but one loss that I had heard of shortly after fire-rescue operations began in New Jersey, hit home harder today when I received the monthly alumni newsletter from Brandeis University, from which I graduated in 1974.

When I attended the school, it was before I had had the opportunity of volunteering in either the fire or rescue services. Living just a short 18 miles from Boston and another 15 miles from Worcester, 99% of eastern Massachusetts was, and continues to be services by career fire-rescue agencies. Simply put, there was no chance for me to volunteer until the mid 1970's. While attending Brandeis, I was able to land a campus job with campus security (unarmed, at that time). Our main task was to verify parking passes across the beautiful suburban campus and write infraction tickets. 

In 1983 Brandeis established Brandeis Emergency Medical Corp or BEMco. It has been staffed by over 670 student volunteers, all trained to state-standards in BLS or basic life support. Any number of its members have gone on to become physicians, physician-assistants, and paramedics. One of those volunteers was Princeton First Aid & Rescue Squad member, Michael Kenwood. Michael, a quick-water rescue technician, lost his life after attempting to ascertain if a submerged vehicle, overtaken by flooding waters, was occupied.

Here is the community story about this hero, who he was and what he did: http://bit.ly/oDLBr0.

So, though I may not have known him, we traveled on many of the same paths, attending classes on the same campus and offering our time and energies to help those in need. However, Michael paid the ultimate cost for his duty to his community. May his memory be for a blessing and may he rest in peace.

And Irene was her name...

"In Sickness and In Health..."

There are several subjects I wanted to address in this post. First of all, we finally have the additional video that we shot in early spring at the Ft. Lauderdale Museum of Fire & Safety. I've reviewed it a few times and looks like it will add some better explanations, voice-overs, etc., to what we shot in San Francisco last year. I might be overly optimistic, but I could see the new "teaser-reel" being reading in the next 4-6 weeks. We'll be sure to post some snippets on the web site or Facebook in the near future.

(If you have an interest in the fire service and you're heading to South Florida, you should make a point of stopping by and visiting the museum  http://bit.ly/p5VA0U)

Whether active or retired, the four letters that no firefighter wants to hear, are LODD - Line of Duty Death. When this tragedy happens on the fireground, as happened in Worcester, MA, Pompey, NY, and Charleston SC, to name a few, the stories are usually spread all over the media. From the live reports of "Eyewitness News," to large, dark headlines in daily newspapers, the news of a firefighter or firefighters dying "in the line of duty," is all-too-often understood to mean that they died from the fire, or a collapse, entrapment, etc.

However, that understanding is actually a misunderstanding, for the majority of firefighter LODD that occur in this country often happen no where near a fireground or rescue scene. Instead, they happen in the firehouse, at home, at the gym, and other mundane locations. For many of these tragic losses might have been prevented if the person/people concerned had taken better care of themselves.

Look, we all agree that those of us in the fire service are the crazy ones - we run into a building everyone else is running out of. And we're also the ones ready to rush to someone's - anyone's aid, at the drop of hat. But who rushes to our aid? Who takes care of the firefighters who do not take care of themselves?

One of the leading industry magazines is "Firehouse," under the terrific leadership of long-time editor, Harvey Eisner. Each month's issue contains one dedication to firefighters who died in the line of duty and a second and separate listing of firefighters, rescue personnel, and affiliated civilians who died in the line of duty. And in almost every dedication or listing, the smallest number is attributed to an actual occurrence on the fireground. The rest are often either road accidents and/or personal health issues. And with nearly 70% of this country's life and property protect by volunteer or paid-on-call firefighters, the men and women dying are our neighbors and, God forbid, our family.

So, how are these deaths attributed to LODD? The actual standards are developed by government and professional organizations, such as the NFPA (National Fire Protection Association). Thus, if a firefighters dies on the way to a call, on the way home, during the night after a call or a strenuous training exercise, etc., the death is classified as LODD. In a recent issue, a rescue responder, who had developed Hepatitis as a result of performing mouth-to-mouth resuscitation more than a decade ago, was declared an LODD. But those type of attributions are few and far between. All too often, it happens either on the way to, or subsequent to, a training exercise or actual call.

And we, the firefighters and rescue personnel, are our own worst enemy. Because we will always make time ti help someone else, but we're too damned busy to take care of ourselves! We're told we have to lose weight, improve our conditioning, stop smoking, reduce stress, etc., but we're too busy to do so. And if today's American fire-rescue crews do not start taking better care of ourselves, our families, neighbors, and communities are going to suffer. Being a firefighter is not the once glorified job it used to be when I was a kid, or even ten years ago after 9-11 and the loss of our 343 brothers. Weeks later, fire departments across the country were swamped with applications. Yet today, with civil cut-backs, loss of benefits, both union and personal, and the ever-growing need for the heads-of-households to work two jobs each, the "job" isn't as attractive as it once was. And please, visit the National Fallen Firefighters Foundation at www.firehero.org

It's time we take care of number one or we'll all be stepping in "number two."

Speaking of 9-11, it's hard to believe that the 10th anniversary is almost upon us. The pundits and "news" stations are already rolling the videotapes of that terrible day and it seems that after what this country just went through regarding our debt crisis, we should be ashamed of ourselves to look back and see our "loyalty" after that tragic time; flags fluttering from almost every vehicle and flying from homes and buildings. No "red"  or "blue" states, just one country of Red, White, and Blue!

Is history bound to repeat itself? Are we all going to be Americans for just one day, again and then return to our bickering and squabbling? Are we not greater than this? What will it take for us to join hands as a country again, and come together to govern and lead our country?

With that in mind, what are you going to do on September 11, 2011? There's a national organization you can check out, http://bit.ly/nx53vA or check with your own communities to see what they are planning. At the very least, visit a local firehouse, whether it's on a shaded, rural road or in the heart of "Da Bronx," and say, "Thank you." Oh, and it wouldn't hurt if you also added, "And please take care of yourselves, too!"

A brief post-script here: A big "hello" to a great friend of mine from my early firefighting days in Guilford County, NC, Roger Brooks. Roger was one of three, rotating duty-men, who worked the 24/48 shifts. He's a great guy and was a terrific mentor to me. We were able to get together for the first time in nearly 20 years, a couple of weeks ago. He retired as a Captain, from the Greensboro Fire Department about three years ago. At his home, he showed me a beautiful "life-line" plaque, with every badge, stripe, and bugle he earned in his career in the fire service. But he also told me about a new project called, "The Thin Red Line." While it started by promoting the NC Fallen Firefighter Foundation, it has grown way beyond that. The thin red line represents us, the firefighters of your community, who always show up to face the "thin red line," and hold that line to the best of our ability, for as long as we can. Roger was kind enough to give me my first "Thin Red Line" wristband, and I've been wearing my own and passing new ones out to other firefighters or telling them about the project. For more information, visit www.ncfff.org. Thanks, Roger!

Till next time....